Spooky, yet sophisticated fun for all Hallow's Eve. This packaging line included over 166 products and growing, including children and adult costumes and tights. Showcasing the costumes in an editorial shoot allowed the product's quality to speak for itself. Using a variety of muted backgrounds with dramatic shadows, this line of packages let's the fashion outweigh the fright of Halloween.
Boo! Inc, Brybelly
Adults, Ages 16-30 yrs
Children, Ages 3-10 yrs
A classy, editorial approach to costume and tights packaging